JESSICA A. BOUCHER
jessica.boucher@gmail.com      www.jessicaboucher.com 
										      

EDUCATION
*Babson College     Babson Park, MA
 Bachelor of Science in Business Management; Focus in Marketing and Corporate Strategy     May 2005
  -Cumulative GPA: 3.0; Focus GPA: 3.6; Dean’s List, Fall 2004, Spring 2005
  -Relevant Coursework: Strategic Decision Making, Marketing Research, Service Strategy and Innovation, Electronic Business
  -Financing: Approximately 95% of education through grants, work study, and loans 


EXPERIENCE
*BayaSoft LLC     Leominster, MA
 Associate     November 2005 – March 2006
  -Completed and presented a full analysis of competitors, cost analysis and recommendations of marketing mediums such as
   trade shows, and provided insight on how to find and target their market’s largest potential customers
  -Doubled company awareness across the USA through a personalized mailing campaign, researched and qualified leads
  -Implemented a CRM application that relieved data misusage; created procedures & trained company on usage to enforce data
   integrity and facilitate complete feedback with potential customers

*School for Executive Education – Babson College     Babson Park, MA
 Operations and Marketing Assistant (May 2003 – May 2005) and Market Analyst Intern (May 2004 – September 2004)
  -Managed customer relationship management databases and facilitated solutions for prospective customers in the Information
   Technology and Biotechnology industries
  -Performed secondary market research and data analyses which resulted in the profiling of the past participants of the 
   open enrollment programs
  -Created systems to effectively attract new customers that fit into those profiles through the use of informational
   multimedia while concurrently reducing the time to respond to the potential customers

*Information Systems Management Department – Babson College     Babson Park, MA
 Research Associate     October 2004 – February 2005
  -Supported three professors in research on business strategy and marketing within the E-Commerce industry 

*Young Entrepreneurs Alliance (student management consulting project)     Babson Park, MA
 Project Manager Liaison     December 2004 – May 2005
  -Revitalized the organization’s website to attract corporate sponsorship
  -Directed meetings with client and group, and communicate with the Project Manager 

*New Bedford Symphony Orchestra (student management consulting project)     Babson Park, MA
 Meeting Coordinator     September 2004 – December 2004
  -Created a workable marketing strategy through adapting existing website to fit the needs of a younger target audience


LEADERSHIP
*FIRST Robotics Competition     Various Locations
 Volunteer Coordinator, FIRST Robotics Championship Event (Manchester, NH & Atlanta, GA)     March 2006 – Present
  -Selected to serve on a team of coordinators who recruits and fits 500 volunteers to positions for a three-day 
   event to be attended by up to 15,000 visitors from across the USA
 Volunteer Coordinator, United Technologies New England Regional (Hartford, CT)     October 2005 - Present
  -Recruited and fit 150 volunteers to positions for a three-day event to be attended by 3,000 visitors from across the USA
   Volunteer, New England FIRST (Various Locations in MA and CT)     November 2004 - Present
  -Established a relationship between FIRST and Babson College, the first partnership of its kind
  -Created programs to raise veteran team retention, new team growth, and competition sponsorship
 Volunteer, Online Consultant (Various Locations)     June 2001 - Present
  -Proposed online advice to teams concerning strategy, public relations, fundraising, team management, and website
   development, and input on national competition issues
 Judge, BAE Systems Granite State Regional (Manchester, NH)     March 2005
  -Decided regional awards at a three-day competition attended by 3,000 visitors from across the USA
  -At competition, served as one of the youngest judges in FIRST’s history


SKILLS
Internet Market Research Tools: Factiva, Hoovers, ProQuest, RDS Business Suite, and LexisNexis
Computer Software: Microsoft Office (Word, Excel, PowerPoint, Access, Project, FrontPage, Outlook), Microsoft
  Dynamics CRM, Pivotal (CRM Software), Mozilla Firefox, Adobe Acrobat, Adobe Photoshop, FileMakerPro, Scala, 
  SurveyTime, SPSS, Palm Software